The Trouble With Creatives: Negotiating Creative Identity in Advertising Agencies

Hackley, C. and Kover, A. J.

(2007)

Hackley, C. and Kover, A. J. (2007) The Trouble With Creatives: Negotiating Creative Identity in Advertising Agencies. International Journal of Advertising, 26 (1).

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Abstract

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This version's date is: 2007
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https://repository.royalholloway.ac.uk/items/c70d9957-daea-1476-e191-71c5fccfb2d4/8/

Identifiers
Item Type	Journal Article
Title	The Trouble With Creatives: Negotiating Creative Identity in Advertising Agencies
Authors	Hackley, C. Kover, A. J.
Departments	Faculty of History and Social Science\Management Research Groups and Centres\Management\Information and Communication Management

Deposited by Research Information System (atira) on 22-Jul-2014 in Royal Holloway Research Online.Last modified on 22-Jul-2014

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Owner: Research Information System
Collection: Royal Holloway Research Online
Version: 8 (show all)
Status: Archived